Plain Sailing Motivation
Empowering individuals and organisations to reach their full potential
Key insight
Sarah, a professional coach and motivational speaker, needed a modern, engaging website that reflected her refreshed brand and helped her attract new leads. Her existing site felt outdated and no longer aligned with the quality of her services.
What we did
Sarah was referred to CoopCode through a mutual connection. After an initial discovery call to understand her goals, we mapped out a clear project plan, including the structure of the new site and the content that would remain or be updated.
Working closely with Sarah, we helped organise the creation of new copy and imagery to better communicate her coaching offers. We then moved into the design phase, producing a clean, vibrant design in line with her new brand colours — focused on clarity, confidence, and conversions.
Once approved, we backed up the existing site and built a fresh WordPress site tailored to Sarah’s needs, optimised for performance and lead generation.
The outcome
The result was a professional, elegant website that Sarah was thrilled with. Feedback from her network was overwhelmingly positive, with many commenting on how modern and polished the new site looked. It now serves as a solid foundation for her business and supports her continued growth.
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