Primo Clean
Creating a standout online presence for a new local service business
Key insight
Primo Clean, a newly launched carpet cleaning business, needed a professional online presence to establish credibility and attract local customers. With competition in the area, it was crucial for the site to not only look great but also be optimised for visibility and lead generation.
What we did
The project began with a discovery call where we mapped out the essentials for a high-performing service-based website. The client provided the core content, which we helped refine and structure to communicate clearly and persuasively.
We then designed and developed a fresh, responsive website that aligned with Primo Clean’s branding. The result is a modern and clean online presence that gives potential customers confidence in the business. We also host the website, ensuring fast performance and reliability.
To help the business gain traction, we’ve begun working on foundational SEO — optimising pages and metadata to increase search visibility. In addition, we’ve offered advice on how to strengthen their Google Business Profile and social media presence, giving the client a practical roadmap for local marketing success.
The outcome
The Primo Clean website stands out from other local competitors with its strong design and messaging. The client now has a solid digital platform that supports lead generation and business growth. With SEO now in motion, the site is already beginning to gain traction in search results — setting the foundation for long-term visibility.
Extremely pleased with the website Andrew has built from a very brief outline. The whole process was very easy with all my questions answered along the way and lots of useful suggestions from Andrew when I wasn't sure which direction to take. Since the site went live I've had great support when minor changes/updates needed sorting. Can't recommend CoopCode enough!
Peter Mitchell
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